The Polish e-commerce market has already broken the value barrier of PLN 100 billion, which is almost EUR 22 billion. Nearly 80% of Polish Internet users shop online!
Such a colossal breakthrough in the expectations of specialists was caused by the covid-19 epidemic. In 2019, it was estimated that the maximum increase would amount to PLN 80 billion.
During the pandemic, the number of online stores increased significantly
Therefore, for companies from industries selling in e-commerce, including foreign ones, there is still a lot to gain in Poland.
Every day, more than 30 new online stores are created in Poland, and this demand is skillfully met by private and state courier companies, whose daily “peak” amounts to up to one million parcels.
Foreign companies are keenly interested in the Polish market – Amazon already has 9 logistics centers in Poland, each of which draws handfuls from the relatively cost-effective labor market and the dynamically growing share of online channels in retail.
The general upward trend is best explored by looking at the “warehouse landscape” in our country, which is developing not only in terms of the number of facilities but also in terms of increasing demand for logistics space and increasing requirements for technical specifications and building equipment.
The global value of the e-commerce market is EUR 717 billion, which is a colossal number compared to Poland. However, much more important than this value is the general global upward trend, which also translates into the local market. A special opportunity is seen in the development of parcel machines services and better adaptation of online stores to mobile traffic.