Hop-Sport is a leader in the production and sale of sports equipment on the Polish, German, Slovak and Czech markets. The company has been operating since 2003 and the sales model is an online channel, making thousands of shipments a day. The offer includes sports equipment such as ellipticals, stationary bikes, rowing machines and a full range of equipment for a home gym. In addition, Hop Sport also offers pool tables, table football and garden trampolines.
Our tasks:
- Continuous maintenance and enhancement of brand recognition in four European markets
- Comprehensive strategy building and support for cooperation with Influencers
- Social media, content, graphics
- Strategy and overall management of social media advertising campaigns in Germany, Slovakia, Czech Republic and Slovakia
- Running competitions and promotional campaigns
- Ongoing consulting
Implementation
Cooperation with many creators from Youtube and Instagram resulted in a dynamic increase in followers on the company’s own channels. Influencers presented the equipment produced by HopSport during everyday use, presenting their capabilities and demonstrating specific training programs.
