Aparton Ustka – Strategy and comprehensive implementation of digital marketing
Aparton Ustka is a new, luxurious facility on the tourist map of Pomerania. It is characterized by the highest standard of rooms, proximity to the beach and an excellent restaurant. Our client has created this unique place not only for family holidays, but also as a space for business meetings, conferences and special events.
Area of our activities:
- FB profile support – overall content creation
- Support for Instagram profile
- Implementation of advanced web analytics
- Google Ads, dynamic remarketing campaigns
- Support for accounts on holiday directory platforms
- Press publications
- Full support for cooperation with influencers
- Activities also for the German market
The main goals of our activities:
recipients through the promotion of contests and interactive surveys
Showing the facility as family-friendly – presenting attractions for children or using tourist vouchers
Reaching new groups of recipients in Poland and Germany
Presentation of the recreational potential of Ustka – its forests, beaches, bicycle routes and tourist attractions – not only the specific object itself, but also all the possibilities of spending holiday time, resulting from its location.
Ongoing contact with the community through social media channels, i.e. responding to comments and providing all information
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